Growth marketing for entertainment brands

Studios, streaming platforms, live events, gaming and music brands use MediaScale to reach audiences at launch and keep them engaged after.

Rocket launching from a laptop
WHO WE HELP

Campaigns built around releases, seasons and fans

Film & TV releases

Trailer, pre-sale and opening-weekend campaigns timed to your release.

Streaming platforms

Trial and subscription growth with retention built in.

Live events

Ticket on-sales, presales and last-minute demand campaigns.

Gaming

Installs, pre-registrations and in-game engagement.

Music & artists

Release, tour and fan-growth campaigns for labels and artists.

Fan communities

Re-engage existing fans for sequels, seasons and new drops.

Outcomes we drive

We plan against the result that matters for each release, not just clicks and impressions.

Ticket sales (CPA) Trailer views (CPV) Trials (CPT) Subscriptions (CPS) Installs (CPI) Engagement (CPE)

How it works

1

Release brief

Dates, audiences, assets and goals for the launch.

2

Pre-launch

Awareness and waitlist building ahead of release.

3

Launch window

Peak spend and daily optimization when it counts.

4

Long tail

Retargeting and retention to extend the life of the release.

Frequently asked questions

Can you work to a fixed release date?

Yes. Plans are built backwards from your release or on-sale date.

Do you handle trailers and key art?

We test and adapt your creative for each channel and can advise on formats and cut-downs.

Do you work with independent studios?

Yes. We work with entertainment brands of different sizes and scale the plan to the budget.

Can you run campaigns in several markets?

Yes, subject to platform availability in each market.

Planning a release? Let’s build the launch.

Tell us about your goals and our team will get back to you within one business day.

Get Started